8 Reasons to Make Time for Your Company’s Social Media

October 13, 2014 | by Elizabeth Council
Make time for social media
Social media is how America keeps in touch these days, we all know that. But with your busy schedule, maintaining a consistent social media presence may sometimes feel like more work than its worth, especially if you’re the one managing it. However, it’s not something that should continue to be put off. You must make time for social media a priority and incorporate it as part of your daily routine — just as you would respond to email or return phone calls. Read More >

Top 5 Reasons to Use the YOAST SEO Plugin for WordPress

September 30, 2014 | by Randy Artibee
Yoast Plugin for Wordpress
Almost everyone that has a website – or anything to do with building a website – has heard about SEO.  You know that it is important for your website to have good SEO value and therefore good organic ranking for the products or services your business offers.  WordPress is coded so well that many know it as ‘SEO friendly’ to begin with, but there are some advanced benefits that come from using the SEO by Yoast WordPress plugin.  Since coming out, the SEO plugin has received over 1 million downloads.  Good organic ranking is important to any business in any industry.  Better ranking for the services and products your business offers equals more traffic to the website which equals more customers! Read More >

KISS – Keep It Simple -and- Silly?

September 17, 2014 | by Katie Schneider
KISS Acroynm
BMW keeps it simple, silly AND sends a big message. The new and improved KISS principle is more important than ever in today’s world of marketing and advertising where we are exposed to thousands of messages on a daily basis.  The KISS acronym stands for “Keep it simple, stupid” is based off the principle that most systems and ideas work best if they are kept simple rather than be made complicated. Read More >

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